SES Chicago 2005: Day 3 Notes
Day 3 of the SES conference is just ending for me and I am proud to say that I am still standing and still looking forward to tomorrow's sessions. In all seriousness, these conferences do take a lot out of you and your days can become very long, especially if you are attending sessions at every time slot and "networking" (notice the quotations) in the evenings.
My first session today was one that I enjoyed very much and one that I have attended at past SES shows... it was the "My SEM Toolbox" session. During this discussion speakers Jim Boykin, Paul Bruemmer, Todd Malicoat, and others laid out some of their own personal tool sets and kits for saving time on many common SEM projects. In fact Todd Malicoat, who happens to be the author of Stuntdubl, one of my favorite Search Engine Marketing related Blogs, provided this link to his tool box: http://www.stuntdubl.com/tools. Enjoy.
After lunch I attended the "Converting Visitors Into Buyers" session with Michael Sack of Inceptor and Heather Lloyd-Martin of SuccessWorks. This session had its good elements its bad. I thought that both speakers presented some really great material and case studies, but I definitely have to mention that I found serious fault in Heather's voice. You may ask laughing, what does that have to do with the session? Well actually it has a lot do with it.
A presenter has to appeal to the audience and ensure that they are able to understand the material being presented. In addition, he or she has to present in a way that's entertaining and not distracting to the audience... an area where I felt Ms. Lloyd-Martin failed. I found her voice to be really high pitched and annoying and apparently others felt the same as attendees began to walk out almost instantly after she began to speak. I further noticed that a member of the audio team actually went around to each individual speaker and tuned them down.
I want to further state that my intension is in no way to insult her with this entry, or any other presenter I happen to comment on. Her material was detailed and informative, but this it is my overall opinion of that particular session and you, my readers, want to hear my opinion or you wouldn't be reading this blog.
Afterwards, I attended an evening forum presented by non-other than Danny Sullivan. This was a relaxing and humorous discussion-like session which allowed attendees to pose questions to Danny or directly to the audience. In fact a representative of Yahoo! Search was also attending and found himself on the spot answering many Yahoo! Search related questions.
That's all for tonight. Stay tuned for tomorrow's SES show coverage.
My first session today was one that I enjoyed very much and one that I have attended at past SES shows... it was the "My SEM Toolbox" session. During this discussion speakers Jim Boykin, Paul Bruemmer, Todd Malicoat, and others laid out some of their own personal tool sets and kits for saving time on many common SEM projects. In fact Todd Malicoat, who happens to be the author of Stuntdubl, one of my favorite Search Engine Marketing related Blogs, provided this link to his tool box: http://www.stuntdubl.com/tools. Enjoy.
After lunch I attended the "Converting Visitors Into Buyers" session with Michael Sack of Inceptor and Heather Lloyd-Martin of SuccessWorks. This session had its good elements its bad. I thought that both speakers presented some really great material and case studies, but I definitely have to mention that I found serious fault in Heather's voice. You may ask laughing, what does that have to do with the session? Well actually it has a lot do with it.
A presenter has to appeal to the audience and ensure that they are able to understand the material being presented. In addition, he or she has to present in a way that's entertaining and not distracting to the audience... an area where I felt Ms. Lloyd-Martin failed. I found her voice to be really high pitched and annoying and apparently others felt the same as attendees began to walk out almost instantly after she began to speak. I further noticed that a member of the audio team actually went around to each individual speaker and tuned them down.
I want to further state that my intension is in no way to insult her with this entry, or any other presenter I happen to comment on. Her material was detailed and informative, but this it is my overall opinion of that particular session and you, my readers, want to hear my opinion or you wouldn't be reading this blog.
Afterwards, I attended an evening forum presented by non-other than Danny Sullivan. This was a relaxing and humorous discussion-like session which allowed attendees to pose questions to Danny or directly to the audience. In fact a representative of Yahoo! Search was also attending and found himself on the spot answering many Yahoo! Search related questions.
That's all for tonight. Stay tuned for tomorrow's SES show coverage.
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posted by Karl Ribas Wednesday, December 07, 2005 Read Comments (1) | Post a Comment | Subscribe  
 
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1 Comments:
Hey Karl,
Thanks for the coverage, and glad you enjoyed the session. Thanks also for the kind words about my blog. Be sure to say hey at the next show!
Todd (stuntdubl)
By
Todd, at December 11, 2005 11:09 AM
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