A Case of SEO Fax Spam
I received some fax-spam the other day (you know... it's just like any other unwanted garbage that you receive expect for it comes to you via fax) and thought to give it a quick read before throwing it away.
Apparently for $330.00, the "Official Internet Registry & Optimization Bureau", "License #7234Z45" will provide me with an "annual Website Marketing & Monitoring Bundle" which just so happens to help increase my search engine exposure.
To think that I am being solicited by an apparent "SEO company" (and I use this term in quotes, cautiously, and very loosely) to provide me, a Search Engine Marketing Consultant, with SEO services is absolutely hilarious. I guess it's not as off-based and humorous as when a woman receives a "Penis Enlargement" email or when a guy receives a "breast enhancement" email, but it ranks right up there.
What I really don't understand is that the people over-there at www. Internetoptimizationbureau .com took the time to create this personalized fax by adding my name everywhere and by partially filling out the payment coupon with my information, but they didn't bother take an extra second or two to actually review my website to see what it's even about? But... what can you expect... its spam, and like all spam it's just annoying and a waste of time.
An excerpt from this fax states:
"Your payment is due for your annual Website Marketing & Monitoring Bundle. When your payment is received we will send your updated website analysis report and keyword suggestions to increase the search engine results for your website. Don't miss out on improving search engine results from the major search engines: Google, Yahoo, MSN, Ask, Lycos, AOL and more."
So, let me see if I understand this correctly. For $330 you're going to send me an "updated website analysis report"... which does what exactly?... and a list of your personal recommend keywords geared towards increasing my, an SEM, search engine visibility.
Give me a break. It's because of crap like this that I have to spend extra hours on the phone ensuring my potential clients that, regardless of their past experiences, I am not going to rip them off. Its hard enough for us real Search Engine Marketers and Search Engine Optimizers to explain the quantum physics that is Search Engine Optimization... we definitely don't need companies such as the "Official Internet Registry & Optimization Bureau" making it any more difficult.
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posted by Karl Ribas Tuesday, April 11, 2006 Read Comments (5) | Post a Comment | Subscribe
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5 Comments:
There are only a few things in this world that really irritate me: Long lines due to the fact that people are not prepared, people who abuse their power(s) for personal gain, and junk mail. Those are my top three but there are more. Ultimately all of these things result in wasted time, and once you've wasted my time you've thusly wasted my life (and theirs). I know from personal experience that you (Karl) work hard and take your time to make sure that the customers are taken care of, you do not have time to be spending on 'spam'...
By
Jackie, at April 13, 2006 11:54 AM
Karl... I received the same offer today, (7-12-06) but the price has went up. At least I think so if you are not careful with their wording. 12 easy monthly payments of $27.50 ($330) or Semi-Annual Payment (nomally $329.97) but save 20% by paying $263.97. But would not Semi-Annual mean 2 payments of $263.97 or possibly 1 payment of $263.97 and then getting a surprise bill without the discount of $329.97.
By
Kevin, at July 12, 2006 11:16 AM
Hey Kevin -
Thanks for the update!
It's interesting to see that the one change the company decided to make, out of all that they could have made to help their cause, was to their pricing. Go Figure. Not only that, but if its how you describe it... it sounds very confusing and kind of scam-like.
Hey... between the day of my original post and today, how many new clients do you think they signed-up? My guess is none to not-to-many.
By
Karl Ribas, at July 12, 2006 11:38 AM
I got it today...bad thing is the website they want us to pay for isn't even ours (.net not .com). The funny part is they added "second notice" thinking that would speed payment up. where does it stop?
By
Anonymous, at August 25, 2006 8:44 AM
Hey "Anonymous"... thanks for the update. That's pretty funny about how the domain they listed wasn't even yours.
I can't believe after all this time the "Official Internet Registry & Optimization Bureau" is still out their faxing away. My only guess is that they're really, really, and I mean REALLY desperate for clientele or they're scamming enough people to justify the continuation of this lame-ass routine.
I'm glad to hear that they didn't get you!
By
Karl Ribas, at August 25, 2006 10:45 AM
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