"Yahoo! Go" Partners with Motorola
Yahoo!, the world's largest Internet media company, announced this past Wednesday that it has inked a deal with Motorola, the second-largest maker of mobile phones. The new multiyear deal calls for tens of millions of new mid-priced and high-end Motorola phones to run an integrated set of services known as Yahoo! Go for Mobile.
Yahoo! Go, a software system designed to make Yahoo! services as easy to use on mobile phones and TVs as they have become on computers, will feature mobile versions of many of its premiere services including Yahoo! Mail, Yahoo! Messenger, photos, calendar, address book, web and image search, news, sports, and finance.
I had first Blogged about "Yahoo! Go" back in January of this year, but only then Yahoo! was striking a deal with Nokia, the world's largest mobile handset maker. Here's an excerpt from that post:
"Dubbed Yahoo! Go Mobile, these communications and media applications are expected to be preloaded on Nokia Series 60 mobile phones and available in 10 countries worldwide, including Cingular and AT&T customers in the United States. Additions and updates to the information in the applications are said to be automatically synched between the mobile phone and the user's account on Yahoo! servers."
These new ties between Internet companies, such as Yahoo!, and hardware makers, such as Nokia and now Motorola, promise to provide consumers with easier and quicker access to personal Internet information. As mentioned in my January post... Yahoo! Go is a monster of an idea. Yahoo! has near 500 million users or more accessing their website (services) each and every month, and until now their lives have been literally locked into a PC browser. Yahoo! Go is the first step, of what I believe are many to come, in the direction of a more-mobile Internet.
With both Nokia and Motorola, the #1 and #2 companies in mobile phones, under Yahoo!'s belt I can't help but wonder what the company has in stored for future distribution of their mobile services. I also can't help but wonder how their closest competitors, mainly Google and MSN, could allow Yahoo! to get 2-up on them.
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posted by Karl Ribas Friday, July 21, 2006 Read Comments (2) | Post a Comment | Subscribe  
 
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2 Comments:
Wow, this is good news! Hopefully this will pave the way for Google to develop the same kind of deal with a big-name mobile electronics manufacturer. I'd love to have such software preloaded into my next mobile device - GET MOVIN' SONY!
By
drew, at July 23, 2006 2:33 AM
I'm with ya Drew! I too am hoping that this is the begining of really cool media services that will soon be offered via mobile phones.
Hopefully Yahoo!'s move into this space will cause other innovative companies to step-up.
By
Karl Ribas, at July 24, 2006 10:00 PM
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