Neil Patel Lays Down the Gauntlet
In his most recent post, Neil Patel of Pronet Advertising has issued an open challenge to Jason Calacanis, the man who has made such claims as "SEO is Bullshit" and that "90% of the SEO market is made up of snake oil salesman". Jason, without much hesitation, has accepted.
The challenge:
"So to you Jason, I offer the following challenge: I can take your blog and increase your daily search traffic by a minimum of 10 to 20% after 30 days of putting my changes into effect. I will NOT be doing anything "shady" or unethical and will even point out all the changes that will be made to your blog. You can even have your own designer/programmer make the changes to your blog; I will even layout everything for them using step-by-step instructions."
"If you win, I can post about the fact that SEO is really an over-rated science and actually have proof to back it up. If I win, you post that SEO is awesome, and again with the proof to back it up."
The Goal:
"Hopefully through this challenge I can get you to change your perspective about SEO."
What ultimately lies in the Balance is not only Neil's reputation as a search marketer, but he inevitably carries our industries reputation with him as well. Neil, in my opinion, is one of our industry's best, and should he not be able meet the expectations of his own challenge, what would that imply about the rest of us.
In any event, "kudos" goes out to you Neil for a couple of reasons:
1. Being one of the few to step-up and address these claims.
2. Offering a "Put Up or Shut Up" solution, instead of a post that bad-mouths Jason's beliefs.
3. Fighting the fight, when you know your right (the Hulk Hogan Methodology)
4. For just being a "Bad-Ass".
Good luck bud.
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posted by Karl Ribas Friday, February 09, 2007 Read Comments (0) | Post a Comment | Subscribe  
 
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