New YSM: All that and a bag of chips?
Now that the Yahoo! Panama upgrade has taken full effect in the U.S., what do you think? I've had some time now since our first account upgraded to the new platform to work within and become familiar with it. I have to give kudos to Yahoo! for what appears to be a flawless upgrade, at least for the most part. Our accounts were brought over in a timely manner and we were given a fair enough warning to prepare for it. Plus Yahoo! gave themselves an adequate amount of time to actually change their ranking system all together, which for now, seems to be alright. Of course, give us some more time and we'll find something to pick at. What could have been the equivalent of the poop hitting the fan, turned out to be a well handled process supplemented with enough repeated sessions, guides, tutorials, and in your face email reminders.
I myself attended the Panama (btw, anyone else automatically hear David Lee Roth and the rest of Van Halen in their head anytime you hear or say Panama?) session in San Jose, Chicago and even attended a webinar prior to any of our accounts being upgraded. So after our accounts were upgraded, I did some digging around to make sure I had questions or actually mostly comments for the next free Panama session. Unfortunately, if you are a reader of this blog, you know that we never made it to that session (oh, but the burgers!). So I reviewed my notes and questions and thought, well maybe my suggestions are to minor to warrant any changes. Maybe it's just me being too finicky and should just be glad that the crapulence which once was YSM is now over (those reports, come on I only have 24 hours in a day!). Heir-go, I figured I'd share them with you all to see if it is just me.
DashBoard: Excellent, but I would like the option to view Top Accounts, as well as Top Campaigns and Top Keywords. I personally would just like a nice list of accounts laid out for me to scroll through in addition to the drop down menu.
Dates: They have Yesterday's, this Month's, this Quarter's, and even a calendar. How about a simple "View Today's" stats option? All those other options are great, and I do use them, but I also like to easily view what I spent today, without having to mess with the calendar.
Also with the dates, when I login, it automatically selects a date for me to view costs etc. That date appears to be the date that I upgraded my account, which is fine and dandy, but what happens 3 years from now? Will I have to wait for it to upload all of that data each time? How about defaulting to Month to Date or Yesterday's stats?
Navigating: The drop down menu and the breadcrumbs work really well. How about when I'm within an Accounts campaign, you easily allow me to jump over to another Accounts campaign without going back to the DashBoard. I, like thousands of other internet users, have weird habits! I may be working in this account, but woah! Now I wonder how that other account is doing. It's a convenience thing, but it'd make my experience that much better - especially when it's something that I do numerous times a day.
Billing: The way we have our system set up at All Web, we need a receipt for EVERYTHING, and I'm sure that's true for most businesses. Some accounts require me to add money manually, yet in the new platform, when I do so, I don't have a confirmation, I don't see a receipt to print, and I don't receive a notice in my email like I previously did. This, I can't imagine why they would do. Sure it will show up in my reports, but when? I'd like either the option to print it out then and there, or have an email sent to me like my automated accounts have set.
Accounts: Well in the old format, we had to go through reps to create a new account, so I guess I could see why that would stay the same. But why take away the ability for me to switch the account name? We like to recycle old accounts and make them new, since it's such a hassle to get a new one made. I'd really like to see that one back. However, just a thought, with the new ranking system, would keywords and ads be affected by old history in an old account turned anew? Or does that only apply to campaigns, and the accounts don't have a history?
For the most part, my experience with Panama has been great. I really am pleased with what they've done - it's noticeably faster, easier to navigate through and function with, and is much more organized. Plus I find the Ad Quality meter a nifty tool as of now. For that, I'll give it on up to Yahoo!-ville.
So am I alone on this? What would you like to see in the new platform? How did your upgrade process go?
I myself attended the Panama (btw, anyone else automatically hear David Lee Roth and the rest of Van Halen in their head anytime you hear or say Panama?) session in San Jose, Chicago and even attended a webinar prior to any of our accounts being upgraded. So after our accounts were upgraded, I did some digging around to make sure I had questions or actually mostly comments for the next free Panama session. Unfortunately, if you are a reader of this blog, you know that we never made it to that session (oh, but the burgers!). So I reviewed my notes and questions and thought, well maybe my suggestions are to minor to warrant any changes. Maybe it's just me being too finicky and should just be glad that the crapulence which once was YSM is now over (those reports, come on I only have 24 hours in a day!). Heir-go, I figured I'd share them with you all to see if it is just me.
DashBoard: Excellent, but I would like the option to view Top Accounts, as well as Top Campaigns and Top Keywords. I personally would just like a nice list of accounts laid out for me to scroll through in addition to the drop down menu.
Dates: They have Yesterday's, this Month's, this Quarter's, and even a calendar. How about a simple "View Today's" stats option? All those other options are great, and I do use them, but I also like to easily view what I spent today, without having to mess with the calendar.
Also with the dates, when I login, it automatically selects a date for me to view costs etc. That date appears to be the date that I upgraded my account, which is fine and dandy, but what happens 3 years from now? Will I have to wait for it to upload all of that data each time? How about defaulting to Month to Date or Yesterday's stats?
Navigating: The drop down menu and the breadcrumbs work really well. How about when I'm within an Accounts campaign, you easily allow me to jump over to another Accounts campaign without going back to the DashBoard. I, like thousands of other internet users, have weird habits! I may be working in this account, but woah! Now I wonder how that other account is doing. It's a convenience thing, but it'd make my experience that much better - especially when it's something that I do numerous times a day.
Billing: The way we have our system set up at All Web, we need a receipt for EVERYTHING, and I'm sure that's true for most businesses. Some accounts require me to add money manually, yet in the new platform, when I do so, I don't have a confirmation, I don't see a receipt to print, and I don't receive a notice in my email like I previously did. This, I can't imagine why they would do. Sure it will show up in my reports, but when? I'd like either the option to print it out then and there, or have an email sent to me like my automated accounts have set.
Accounts: Well in the old format, we had to go through reps to create a new account, so I guess I could see why that would stay the same. But why take away the ability for me to switch the account name? We like to recycle old accounts and make them new, since it's such a hassle to get a new one made. I'd really like to see that one back. However, just a thought, with the new ranking system, would keywords and ads be affected by old history in an old account turned anew? Or does that only apply to campaigns, and the accounts don't have a history?
For the most part, my experience with Panama has been great. I really am pleased with what they've done - it's noticeably faster, easier to navigate through and function with, and is much more organized. Plus I find the Ad Quality meter a nifty tool as of now. For that, I'll give it on up to Yahoo!-ville.
So am I alone on this? What would you like to see in the new platform? How did your upgrade process go?
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posted by Jessica Guadiana Thursday, February 15, 2007 Read Comments (0) | Post a Comment | Subscribe  
 
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