The other day, Jacob Wolfsheimer of WolfTrust.com "tagged" me with what seems to be the latest in blogging memes. However, unlike the few memes I've seen in the past, this meme is about "blog improvement", and encourages participants to critique their own blogs for ways they may improve them. This being a somewhat interesting topic for me, I figured I would play along.

While I could simply say that my blog is absolutely perfect and that there is nothing more I can do to improve it, I would just be kidding myself. The truth is, as much as I enjoy my blog, I know of a few things that I'm not currently doing and should be. On that same token, I also know of a few things that I am doing, but not doing nearly as well as I could be. Any guesses on what these problem areas are?

Here are 4 ways I can (and eventually will) improve my blog:

1. Updating my Design and Layout
Let's face it... I've been pretty much rolling with the same design and layout since first appearing on the scene back in '05. Granted, there have been some minor graphic and layout changes here and there, but nothing too grandiose.

As a designer, I know how important it is to maintain a fresh and original looking website... I have to explain this to my client's daily. For me on the other hand, it is something that gets overlooked often. I guess when it comes down to it my time and efforts are spent on designing and rankings client websites, and not cleaning up the mess that is my own blog. Hopefully, some day soon the Klog will be sporting a new look.

2. Blogging Inconsistencies
As Jacob mentioned in his post, I'm too have yet to find my blogging rhythm... which is quite sad really. There are those weeks where I'll blog 3 - 5 times, and others where I'll blog only once or worse yet, not at all. These inconsistencies in my blogging provide a horrible user-experience for my readers and feed subscribers.

In order to correct this, I am hoping to one day put forth enough effort to blog on average of 2 - 3 posts per week. It's not a difficult goal to meet by any means, and I think doing so will improve the overall quality of my blog.

3. Adding the Sphinn Wheel
And why shouldn't I? I am a search marketing blogger, and therefore my posts are on-topic and highly relevant to the Sphinn audience. It makes perfect sense to me.

The truth is that I've always been a little slow when it came to "socializing" my blog, and it's certainly something I need to work on. Expect to see the Sphinn wheel sometime real soon.

4. Beefing Up My Readership
This is one of those elements of blogging where I'm putting forth an effort, but not the kind of effort that I could or should be. There are many ways to build a readership, and for the most part I've been kind of slacking on this front. What I need to do is allocate some time to participating on industry forums and blogs, and find new ways to leverage social media and networking sites for traffic and potential readers.

And that's that. Thanks to Jacob for the tag... I appreciate it. Now, for the best part of the whole meme process, I get to tag 5 other bloggers in hopes that they'll keep this meme alive and share with us their insights on "blog improvement". I hereby tag: Rhea Drysdale, Kid Disco, Matt McGee, Ian McAnerin, and Tamar Weinberg. Have at it guys!