So, this past weekend while riding shotgun - returning home from my bud's college graduation - I started to think about how I could use Twitter to build a bigger, better brand for myself. I know, I know. What brand, right? But seriously, "Karl Ribas" may not be a Nike, Ford, or an Oprah by any means, but that doesn't mean that I shouldn't do everything I can to get my name out there. And, that goes for you too.
Regardless if you're trying to sell a product, service, or in my case oneself, branding is a huge part of any marketing campaign and should be incorporated whenever possible.
My biggest problem when it comes to branding using Twitter is that Twitter does very little to actually help you. Aside from a basic template and a few color options, there really is no way to incorporate a logo, detailed description, or other online references - major components of a branding campaign. Well, that is until now.
Check it out. My NEW twitter profile: http://twitter.com/Karl_Ribas
Using Twitter's background-image upload feature, I was able to upload a single graphic that incorporated my name, photo, contact information, and online references of where others could gather more information about me.
Mission accomplished.
Labels: social-marketing
0 Comments:
Post a Comment | Email Author | Subscribe